In case you missed it, the Atlanta Hawks unveiled a new logo Monday, establishing the beginning of a new identity. In particular, the Hawks are now the Atlanta Hawks Basketball Club, an inclusive ...

Anyone upset about that potential development can take solace in the fact that the team's new owners are spiffing up the team's image with a new logo for the new era of Hawks basketball.

The new color scheme and secondary logo will be reflected throughout all aspects of the organization, most notably: * Re-designed hawks.com, which re-launches Tuesday, June 24. * Re-designed main ...

And it looks like they're about to break new sartorial ground as well. SportsLogos.net is reporting that the Hawks have filed a trademark for a new logo, a ...

The Atlanta Hawks unveiled a new primary and secondary logo on Monday. The new primary logo is an enhanced return to the team's "Pac-Man logo" that was used from 1972–1995 and that served as ...

The Hawks unveiled a secondary logo for Thursday's night game, bringing back a logo that the team used from 1972-1995 which was called the Pac-Man (for obvious reasons, we think.) It's been ...

If you watch the Atlanta Hawks this season, you might see a different logo at center court. More from Atlanta Hawks NBA rumors: Hawks trade candidate, Sixers miss out, Lakers almost lose Reaves ...

The center of the court has a massive stained-glass version of the Hawks logo inspired by Ebenezer Baptist Church. On the sides of the court, King’s initials were flanked by 22 freedom stars ...