Together, they form an ancient marketing playbook that still makes sense today. Aristotle’s ancient rhetoric is wildly ...

Corporate rebrands are notoriously fraught. Few companies dare to reverse their public course but Warner Bros. Discovery did exactly that. After consigning its streaming service HBO Max to the dustbin ...

As kabaddi steps into the spotlight of India’s professional sports scene, the Uttar Pradesh Kabaddi League (UPKL) is emerging ...

Think of any commercial that invokes statistics ... sellout complicit in greenwashing.” Here are examples of companies and influencers using logos to persuade their audiences that they ...

“It’s just too many, right?” Johnson said of the commercials. “You see them in the kitchen together, making a meal from Hello Fresh. He’s wearing loafers, she’s got tight braid ...

Feedback notes the proliferation of AI company logos, and agrees with one blogger's claim that many bear a striking ...

For example, you can have one sheet for IT equipment, another sheet for office equipment, and a third sheet for fleet vehicles. The advantage of this approach is that you can track different ...

The Editorial Guidelines are the BBC's editorial values and standards. They apply to all our content, wherever and however it is received. A by-election for the Scottish Parliament is being held ...

Now that we've unpacked some iconic tagline examples, let's take a second to savour what makes ... Taglines differentiate brands, highlight benefits, and work alongside logos for recognition.

About 77% of consumers always read online reviews when searching for local businesses. Here are some great examples of testimonial advertising using texts (quotes) from customers. Let’s take a look at ...