Puma wants to improve operations and cut costs in the name of profitability, while Adidas said its operating model is too complex.

German sportswear giants Adidas and Puma have both said they are seeking to reduce costs, including through possible job cuts, as they aim to bolster profits.

Adidas CEO Bjoern Gulden plans to cut up to 500 jobs at the German sport retailer's headquarters in Herzogenaurach, a source ...

Sportswear brand Puma announced a cost-cutting programme on Wednesday after reporting 2024 net profit below the prior year's ...