Two new efforts feature tactics like influencer marketing as the big-box store prioritizes promoting value and an on-trend ...

The Coca-Cola brand is using the platform’s Branded Mission offering to drive social media buzz around new Xtra Sour flavors.

The mutual decision to withdraw the award follows the discovery that Brazilian agency DM9 simulated real-world events and ...

An AR experience lets fans record and share holograms inspired by the series while ads are jam-packed with “Star Wars” ...

Delivered to Beauty” will be active in five major U.S. cities from July 7-10, overlapping with Amazon’s Prime Day shopping ...

Nothing Outshines a Blue Moon” features “Saturday Night Live” star Colin Jost and was created with agency Adam&eveDDB.

The Kenvue brand hopes to engage consumers that have flocked to platforms like TikTok, where #SkinTok has racked up more than ...

The pasture-raised eggs brand teamed with cast member Liza Colón-Zayas for a spot that will air ahead of each episode of the ...

Shalini Stansberry is focused on continuing to bring new consumers to Seventh Generation after winning Gen Z’s favor at ...

The resource outlines standard gaming ad formats across media types like digital, video and audio and explains the must-have ...

New collaborative mints and gums that are meant to improve focus will be promoted through gaming influencers to engage the ...

The future of loyalty was the focus of “Connecting the dots: How brands can boost marketing by integrating loyalty data,” ...