PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Every time I leave my house, I spot people wearing the same bag as me – proving it’s an accessory that officially has ...

Everyone and their mother (and their sister . . . and their bestie) is doing Pilates right now. Not only is it a great ...

Quality dupes of high-end styles are meeting the growing demand for affordable luxury. Do they spell doom for the genuine ...

The sportswear brand is partnering with the powerhouse influencer – and it could give them access to a whole new demographic ...

The brand behind our favorite activewear recently introduced chic, office-ready trousers that feel just like its ...

Created by 'London's most sought after facialist,' this Vitamin C serum is a must-have for brighter, more even skin ...

Does colorful light therapy actually make a difference? I tested a range of devices on my acne-prone skin to find out.