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Target jumps to the head of the class for in-store beacon marketing with a new program arriving this week in 50 stores that leverages the retailer’s application to alert shoppers to hyperlocal ...
Western Michigan University digital marketing students clinched first place in the 2025 Digital Marketing Competition, hosted ...
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The Catch-22 of Modern Marketing Campaigns: ‘We Are Targeting Our Way to Oblivion'For many, this means leveraging as much data as possible to target audiences in increasingly personal ... Warner Bros. global digital marketing chief. "That was all intentional, part of collaborating ...
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