Western Michigan University digital marketing students clinched first place in the 2025 Digital Marketing Competition, hosted ...

Target jumps to the head of the class for in-store beacon marketing with a new program arriving this week in 50 stores that leverages the retailer’s application to alert shoppers to hyperlocal ...

At Variety's Entertainment Marketing Summit, executives from legacy studios, streamers, TikTok and Google kept returning to one idea: authenticity.