Most agencies charge either a percentage of ad spend (typically 10-20%) or a flat monthly retainer ($3K-$10K depending on ...

Ryan Eichler holds a B.S.B.A with a concentration in Finance from Boston University. He has held positions in, and has deep experience with, expense auditing, personal finance, real estate, as well as ...

Yes, we want to show return on investment (ROI), but most of us would rather measure impact quarterly or annually, not weekly ...

Marketing is one of the most emotionally charged line items in an independent retailer’s budget. In this article, we discuss ...

As a writer for Forbes Home since 2021, Emily specializes in writing about home warranties, solar installations, car transportation and moving companies. With a background in journalism and experience ...

For all its upside, the artificial intelligence boom has also created a core challenge for operators. Despite significant investment in AI adoption, many operators still aren’t seeing meaningful ROI ...

Understand and code the R² metric (goodness of fit) in C++. A must-know concept for evaluating regression models. Minnesota Governor Tim Walz drops reelection bid amid Somali fraud scandal How fake ...

Sponsored by LSU has launched a new Digital Twin Design and Production Certificate, beginning Spring 2026, to prepare ...

Ascendant Technologies reports that budget-conscious businesses can enhance productivity and security through IT solutions ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...