“I’ve worked with Lay’s for many years now, and of course been featured on their packaging. But this is new level,” Messi said in March 2022 when launching the limited edition Greatest-Of-All-Time ...

If you think you've seen some wacky chip flavors just in the U.S., wait until you hear what the rest of the world has got ...

Inspired by global flavor trends, and in partnership with Miss Vickie's® Kettle Cooked Potato Chips, new pickle-flavored menu ...

Americans love potato chips. According to Market Data Forecast, the North American potato chip market was valued at $1.22 ...

“Betcha can’t eat just one.” The 60-year-old Lay’s slogan perfectly sums up the irresistible appeal of these golden potato ...

Most of us want to live as long as we can, so we hope for a lengthy lifespan. Age is just a number — we live for a specific ...

Introduced in the late 1990s, Lay’s WOW Chips were marketed as fat-free, thanks to a controversial fat substitute called Olestra. These chips tasted nearly identical to regular Lay’s, Ruffles, and ...