Kicking things off with the Grammy’s dedicated advertising space to small businesses in Los Angeles that were impacted by the recent wildfires. A few celebrities teamed up with some businesses to create Grammy-specific commercials that aired at the beginning of each commercial break during the show.

Pop star Lady Gaga released a new song and music video called "Abracadabra" on Sunday night. The track will appear on Gaga's next album, Mayhem, which is set for release on March 7 and is now available for pre-order.

Lady Gaga introduced “Abracadabra” to the world at the 2025 Grammy Awards via a commercial, which was actually just the song's music video, and now it's a bestseller.