Tariffs imposed on automotive imports by the Trump Administration have already led to increased prices on full-sized cars, ...

We are only four cases away from the end of the 2025 Hot Wheels Mainline Series, but that doesn't mean Mattel has run out of ...

Are you ready for more exciting Hot Wheels collectibles? Mattel has done its homework on what collectors want, and the future ...

Hot Wheels' parent company Mattel is the latest brand to find itself in the president's tariff crosshairs.President Trump is ...

The toymaker also withdrew its annual earnings forecast, citing the ongoing uncertainty surrounding the president’s trade ...

A Hot Wheels track spanning half a mile will twist through Benton on Thursday with the goal of earning the city a place in the record books. Here's how to watch it.

Hot Wheels is Mattel's biggest success of the moment ... "We're not rehashing the same thing over and over again. We're keeping it 100 percent fresh," Benedict said. Regardless of the line ...

Back in 1968, Mattel’s Elliot Handler started Hot Wheels to compete against Matchbox cars. Over the past 56 years, the process of concept, approval, design, prototype, production, and sales has ...

Mattel is ending support for its Hot Wheels Virtual Garage non-fungible tokens for now, as the company evaluates the future ...

In addition to more than 100 unique vehicles, the Tampa Hot Wheels Legends Tour event will include activities for fans of all ages, including the Hot Wheels Garage of Legends life-size cars ...

Mattel enters the construction toy market with Brick Shop, launching Hot Wheels-themed building sets to compete with LEGO. The lineup includes three tiers—Speed ($20), Elite ($50), and Premium ...