Butrym's rose-adorned dresses have amassed a garden of celebrity fans over her decade in business ... set with an oversize 3-D rose at the neck. Designs get more advanced, and A-list-appropriate ...

Amazon, Walmart, and OpenAI are the latest companies to take their logos in a bold direction—literally.

Along with the proliferation of AI companies has come a proliferation of AI company logos. The fascinating thing, highlighted by several publications, is that many of these logos look near-identical.

Gretchen Gavett is a senior editor at Harvard Business Review. Vasundhara Sawhney is a senior editor at Harvard Business Review. Explore HBR HBR Store About HBR Manage My Account Follow HBR ...

Denise Dahlhoff is the director of marketing & communications research at The Conference Board, a member-driven, insights-focused think tank for business, economic, and policy topics. Her ...

The company’s report Thursday comes a few weeks after rival UnitedHealth slashed its 2025 forecast after dealing with a bigger-than-expected spike in care use. Overall, CVS Health booked ...

Suddenly, the type appears as the cola company’s script logo. The approach emphasizes Coke’s legacy and plays on nostalgia in an analog medium and in an analog way. While so much of soda ...

NEW YORK — Executives at some of the world's biggest companies are faced with the tricky task of explaining how President Donald Trump's tariffs are impacting their business as they discuss the ...

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The president’s media company is urging the Securities and Exchange Commission to investigate a firm that bet against it, Reuters is reporting. It’s the kind of story you might expect to ...

Investors are on edge as President Donald Trump's "America First" policies seem only to diminish the appeal of US assets, but to famed economist Nouriel Roubini, the fears are overblown. That's ...

When OpenAI's sphincter-like logo became successful, it created a template that said, "This is what serious AI looks like." Now, any new AI company that doesn't resemble a colorful anatomical ...