Pepsi has been dethroned once again. Last year, data from Beverage Digest reported the soft drink fell to the third most ...

Pepsi says it’s not done fighting. It’s revived the Pepsi Challenge in a fresh round of pop-up blind taste tests, trying to ...

Are Coke Zero and Pepsi Zero different? Coke and Pepsi keep their formulas top-secret, but the two zero-sugar drinks taste ...

Dive into the history of Diet Coke with a personal account from the daughter of Sergio Zyman, the marketing executive behind ...

Pepsi is asking people out and about in Atlanta to sip from unmarked cups of Pepsi Zero Sugar and Coca-Cola Zero Sugar to decide which they prefer.

In a move that's sure to stir the pot of inter-cola rivalry, Pepsi claims that in every market visited since February, ...

Water had the biggest volume gain, at 2.7%, among liquid refreshment beverages in 2024, according to Duane Stanford, editor ...

TaB was positioned as a drink for models and "beautiful people" who wanted to be slim, and so was Diet Pepsi. Diet Coke was presented as a regular soft drink with no calories, and the bold stance ...

During three-and-a-half years he drank approximately 15,000 Pepsi Max cans – including 639,000mg of caffeine. Dean, from ...

Trump's tariffs have created a new factor in the long-standing cola wars. Pepsi and Coca Cola have been rivals since the 1960's, and while the battle came close in the 1980's Coke has been the ...