As Channel 4, ITV and Sky join forces in Cannes to launch a premium video advertising marketplace, it’s a sign of a bold ...

Once again, Lovehoney is flipping expectations on sexual wellness advertising with a new creative platform from newly ...

What happens when creatives stop fearing data and start using it? In conversation with The Drum at Cannes, Adverity and ...

With VC funding down, B2B companies might have to bootstrap funding. Jenny Sagstrom at Sköna explains why this is all the ...

After revoking a Grand Prix over AI-manipulated footage, the festival unveils new disclosure requirements and enforcement ...

Ribena’s latest campaign, ‘There’s No Taste Like Home,’ plays on nostalgia, depicting how, for many people, the soft drink is ...

ITV Creative’s director, Niki Garner, was “geeky” about advertising from a young age. “I can remember in my childhood ...

Agencies big and small are rapidly adopting AI. But unless they radically rethink the FTE commercial model, they risk putting ...

The brand secured an actual county board vote in Arizona Township, Nebraska, turning a tongue-in-cheek stunt into an official ...

Republica Havas CEO Jorge Plasencia urges brands to ditch surface-level tactics and embrace cultural authenticity, as he ...

Wherever It Takes You’ spot by LePub revisits the moment two years ago when Dutch footballer met her partner on the dating ...

Is creativity still the beating heart of programmatic advertising - or just a bolt-on afterthought? In this episode, we head ...