Phoenix Malls’ strategy of consistent, themed IPs and collaborative marketing fuels sustained footfall growth, making malls a ...

Saurabh Saksena, former president of VML India, has launched SAULV, an integrated communications agency where “imagination ...

Dhruv Shah is a dynamic business leader who brings over a decade of business and marketing expertise to his role as the DGM ...

In e-commerce, being invisible is costlier than being bad. Why the discovery gap exists—and how AI-led marketing can help ...

The show uses a character-led format featuring Aadhe Maa, Munni Mursheed, Coach Jagruti and Non Humans of India, drawing ...

Prior to this, he has held senior marketing and growth roles at Heads Up For Tails, Bombay Shaving Company, Akiva, Times ...

The listening data points to longer engagement, stronger regional music consumption and consistent loyalty from paying ...

The activation highlights how brands are experimenting with advanced CTV formats to integrate seasonal storytelling into high ...

The vertical will focus on developing long- and short-format content, digital-first narratives and regional stories built for ...

This blog takes a detailed look at specifications, features, and performance to understand why Mahindra Bolero remains one of ...

From ergonomic chairs to smart health apps, Indians are investing in wellness like never before, making prevention and ...

VIP Industries has recently appointed Sameer Wanchoo as its chief marketing officer. He joins the luggage company after a ...