A commercial for a home soda-making product that stars Scarlett Johansson has been banned from the Super Bowl, but maybe not for an easily assumable reason. While my first thought immediately went to ...
A television advert for SodaStream that was scheduled to air on ITV1 last night (November 22) was reportedly pulled at the last minute after a regulator ruled that it denigrated the bottled drinks ...
At first glance, it appears as if United Kingdom broadcasters should be embarrassed by the rejection of an ad for SodaStream. It looks as if they are kowtowing to Coke and Pepsi in order to ensure ...
Last week AdAge reported that the big new Super Bowl commercial from SodaStream, the little home carbonation kit that could, got the thumbs-down from CBS for taking aim at Pepsi and Coke, two major ...
The Idea: SodaStream was near bankruptcy when Birnbaum joined it, in 2007. He believed that the carbonated beverage industry was ripe for disruption—and that meant going after Coke and Pepsi. What ...
Seems like soon-to-be Pepsi subsidiary Sodastream has made quite a splash with its new ad. It condemns competing beverage makers for all the plastic bottles and six-pack rings they distribute, which ...
Fox has banned an uncensored version of Scarlett Johansson's new Super Bowl commercial. According to USA Today, the 30-second SodaStream ad was rejected due to its use of the phrase, "sorry, Coke and ...