Just as drivers rely on the DRS to seize opportunities in a race, Duracell, the only battery brand with Power Boost™ Ingredients, is built different to provide power you can rely on when it matters ...

To celebrate the launch of the new Duracell with Power Boost Ingredients, Duracell, America's #1 trusted battery brand, has teamed up with Make-A-Wish this summer to power outdoor experiences for Wish ...

America’s top battery brands are locked in a power struggle over battery life claims.Video below: Patagonia sues Maine retailer over counterfeit jacketsDuracell has filed a lawsuit against Energizer, ...

In its first Super Bowl campaign, Duracell relies on beefcake to push its "Built Different" campaign. “Duracell is using the Big Game to introduce their new spokesperson, the Duracell Scientist, to ...