Baby product brand Cow & Gate has begun a search for babies and toddlers to feature in its new advertising campaign in a bid to showcase children expressing their personality through music and dance.

Hats off to the owners of Angel Recording Studios in north London for allowing in 90 toddlers to play with assorted musical instruments and an audio recording kit during a two-day shoot for baby food ...

The advert ‘Supergroup’ aims to convey the brand’s point of view that what matters most for young children is ‘feeding their personalities’, which is the central philosophy for the campaign. The theme ...