News

In the world of soft drinks, the Coca-Cola name holds so much sway and global recognition that it’s hard to imagine what life ...
Not many brands can claim to have serious cultural clout, and even fewer have a history of cropping up in literary classics. So Coca-Cola's latest campaign can't help but bring to mind the phrase, 'if ...
Coca-Cola attributed the top-line decline to currency headwinds and the effect of refranchising bottling operations. Total unit case volume grew 2%, led by India, China and Brazil. In North America, ...
COCA-COLA fans are fizzing with excitement after spotting a “legendary” range of bottles back in shops – more than a decade ...
When Coca-Cola fully took control of BodyArmor in 2021 in a $5.6 billion deal, the company announced it had a goal of it ...
With Campa Cola’s aggressive entry into the race, legacy players will need to do more than just advertise—they’ll need to ...
Coca-Cola is one of investing legend Warren Buffett's favorite ... Buffett loves its strong brand name and products that are always in demand. Coca-Cola is the largest beverage company in the ...
With consistency and care, those stories will become your brand equity, and one day, you may earn the cultural iconography that Coca-Cola now wields with such ease," she added. Echoing similar ...
Now ubiquitous in India, this easy-to-prepare drink spread to most of the country dethroning the infamous banta/goti/goli ...