On January 23rd, 2026, TravisMathew announced their newest brand ambassador as golf influencer Gabby DeGasperis, known as ...

In the lead-up to the holiday season, we've been highlighting our favorite gift options for golfers in 2025. We've highlighted the best equipment gifts, the best gifts under $100 and the best gifts ...

I’ve found pants that are too long. This is partially my fault, because I’m 5-foot-5. But whatever I’m wearing on the golf ...

Truwear has expanded their golf apparel presence at 2026 PGA Golf Show with a new men’s collection and first-ever women’s golf line preview.

At this summer’s Fifa World Cup, Nike will unveil its Aero-FIT technology. Golf, and Rory McIlroy, will see the innovation ...

Golf influencer Tisha Alyn has gone all in on her career as a media personality in a sport that is just as competitive on the course as it is off of it. Alyn’s brand is called ALYN, pronounced "all in ...

This year's PGA Buying Summit offered a peek at what's next from brands that are both well-known and emerging. FRISCO, Texas — At the sold-out 2025 PGA Buying Summit at the massive Omni PGA Frisco ...