The internet has given rise to many interesting forms of marketing. Some of them might sound a bit fancy and a bit too farfetched, but they each have their own utilities. Widget marketing is one of ...

Here's a nugget that came from an Instapoll of the audience during the ANA Masters of Marketing Conference over the weekend: I'm a competitive guy. If there's a list and I'm on it, I want to be at the ...

HTML that embeds a portion of one's calendar on a personal Web site Experienced Web developers may question the significance of Web widgets. For them, the concept of chunks of reusable HTML doesn't ...

Many companies, especially those in the consumer brand and Internet space, use widgets as part of their online marketing efforts. After all, those tiny, standalone apps that can be installed on any ...

On the Web widgets have transformed the way people create and distribute applications and services. They have made it easier to create Web applications and have been instrumental in reinforcing a more ...

Ready to invest further in measurement and marketing initiatives, widget maker Gigya has raised another $9.5 million in a series B round of financing. This round was led by Mayfield Fund, and included ...