In today’s crowded market, having a unique brand helps businesses stand out. This is where your unique brand personality can be essential in telling your brand story and how impactful your marketing ...

Sabine Leveiller is the Marketing Vice President, of Europe at VistaPrint. She has over 20 years of experience in marketing strategy. Nike, Chanel, Apple—chances are these well-known brands evoke such ...

Introvert. Extrovert. Type A. Type 3. A Samantha. These days, it seems, there is an ever-expanding list of terms and frameworks for describing our personalities. But what we see in ourselves, and what ...

The noimetic point of view on personality is that we are born with a personality. That hardly sounds like a radical statement and yet it is. Every parent knows that her children are born with their ...

“Personalient” 1 is a term coined to describe how much an individual possesses of the “general factor of personality” (GFP). According to Satoshi Kanazawa, author of a recent study in the journal ...

In workplaces across the country, many workers are discussing the topic of “personality hires.” Essentially, personality hires are employees hired for having the “it” factor. Typically, they’re ...

Shannon Sauer-Zavala receives funding from that National Institute of Mental Health to support her research. Have you ever taken a personality test? If you’re like me, you’ve consulted BuzzFeed and ...

If you’ve ever taken a personality test, you know that learning more about your personality can help you understand your habits for the better and live a more balanced life. Similarly, knowing your ...

White House Chief of Staff Susie Wiles, who described President Donald Trump as having “an alcoholic’s personality” in a ...

Psychologists typically do not diagnose children with personality disorders. This is because their personality is still developing and can change quickly as they grow. However, a child may show early ...

People with DPD may become incredibly anxious and distraught when on their own. They may need the support, care, and reassurance of others around them to feel calm and make decisions. Experts define ...

Mental health disorders come in many forms and affect thoughts, emotions and behaviors in complex ways. Conditions like anxiety, depression and bipolar disorder are among the most frequently diagnosed ...