WPP has launched Agent Hub on its AI marketing platform WPP Open. The Agent Hub is an internal app store where users can ...

The internal app store acts as a central library, democratising WPP’s expertise by codifying proprietary data, strategic ...

Agent Hub is an internal app store on WPP Open, for AI agents built on the agency's proprietary data and frameworks, designed ...

The agents are back. Not the secret service, but the AI agents, though they seem to have frighteningly much in common.

WPP Launches Agent Hub with AI Super Agents for Marketers - WPP introduces Agent Hub on its AI platform, WPP Open, ...

WPP has entered into a global partnership with TikTok, making it the first holding company to integrate TikTok Symphony generative AI tools into its marketing toolbox. WPP Open, the agency’s ...

An iPhone app set up to help rescue lost migrants at sea has been removed from Apple’s App Store after it emerged that the version available to download was not actually capable of tracking refugees.

WPP is a multinational advertising and public relations company offering marketing and branding services worldwide. The company's share price and growth trajectory has been materially impacted by the ...

In a bid to strengthen its mobile offering, WPP digital creative shop Possible has acquired Denver-based Double Encore, a mobile app specialist that Possible has worked with on numerous projects. DE ...

WPP has launched an ' Agent Hub' on its AI marketing platform, WPP Open. It works as an internal app store for AI agents ...