What a time to be alive ...

Taco Bell is turning the drive-thru into haute cuisine. The fast-food chain’s new “Laps of Luxury” campaign, created by agency Deutsch, celebrates the launch of its 10-item Luxe Value Menu by offering ...

Relive the glory of Taco Bell's most iconic discontinued menu items, from the Enchirito to the Bell Beefer, and see why fans ...

Everyone thinks they’ve found the best menu hack. Whether it’s a dessert-like combo at Starbucks or extra dressing at Chipotle, it’s easy to believe you’ve cracked the code to the perfect-for-you meal ...

I admit: I haven't thought about Taco Bell in a long time. For me, the popular chain is synonymous with long nights in college in the Midwest, part of the combination Pizza Hut-Taco Bell drive-thru ...

Taco Bell’s chief digital officer says the company is having an “active conversation” about when to use and not use AI. The company has apparently rolled out voice AI-powered ordering at more than 500 ...