CINCINNATI — Procter & Gamble Co. has picked up backing for its challenges to paper towel advertising by Kimberly-Clark Corp. The advertising industry’s self-regulatory body recommends ...
This fantastic Christmas ad out of the UK—by AMV BBDO for Plenty paper towels—is like an antidote to the annual overdose of overly sentimental commercials that all try to mine the same vein of holiday ...
The print ad includes a six-page advertising insert, which sandwiches a sheet of Viva paper towel between advertising copy that highlights the product's unique softness and strength. A $1.00 coupon is ...
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