Miller Lite, which was launched nationally in January 1975, celebrates its 50th birthday this year. The beer helped put Miller Brewing Co. on the national map and elevated Milwaukee's status as Brew ...
Molson Coors brand Miller Lite is foregoing a Super Bowl commercial this year in favor of a “Running of the Beer Ads” program that tasks 1,000 football fans to serve as the brand’s official ...
There's brewing before Miller Lite, and there's brewing after Miller Lite. When Milwaukee-based Miller Brewing Co. launched Miller Lite in 1975, light beer had a shot-glass share of the beer market in ...
As high-profile as his appearances were in places like calling Brewers games, on The Tonight Show With Johnny Carson, the movie "Major League" and TV show Mr. Belvedere, few things became omnipresent ...
Miller Lite Celebrates 50 Years with Free Beers, Plus 7 Top Light Beer Brands You Don’t Want to Miss
In a world where there is a day dedicated to everything, we can’t overlook International Beer Day. And this year, the festive day happens to coincide with Miller Lite’s 50 anniversary. On August 1, ...
cassette: 8 3/4 in x 5 1/2 in x 1 1/4 in; 22.225 cm x 13.97 cm x 3.175 cm case: 10 in x 6 1/2 in x 1 1/2 in; 25.4 cm x 16.51 cm x 3.81 cm ...
1972: Miller Brewing Co. purchases Meister Brau Lite, a low-calorie beer, from Chicago-based Meister Brau. 1973: Miller tweaks the recipe and rebrands it Lite Beer by Miller, then Miller Lite, and ...
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