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As consumer expectations evolve, luxury brands are redefining experiential marketing. Formula 1‘s paddock has evolved beyond ...
But it’s no longer luxury either. Few logos are as globally recognized as the polo pony. But that’s part of the problem. Its sheer ubiquity has drained it of status. As the brand stretches ...
Luxury used to be defined by price tags, logos, and five-star ratings. But in today’s travel world, wealth alone is no longer ...
The Devil's in the Details! In the world of high-end fashion, luxury brands like Gucci and Dior are coveted for their ...
Burberry, the brand best known for its iconic checkered pattern and fashionable trench coat, announced Wednesday that it may cut around 1,700 jobs worldwide in a major cost-reducing effort. The news ...
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Campaign Middle East on MSNCultivating desirability with Middle East luxury buyers through emotionsGuerlain’s Nicola Lavelle speaks to Campaign Middle East about cultivating desirability amongst luxury buyers in the region.
To us, it is a move away from logos, from anything ... more affordable end of the Quiet Luxury scale is the Stockholm-based, sustainable label Bite Studios, a brand launched by husband-and-wife ...
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