Legi Marvel Red Bricks

Lego's Smart Bricks aren't just an experiment

Lego’s Smart Bricks aren’t just an experiment — and they aren’t just for kids

Julia Goldin, The Lego Group’s top executive in charge of product and marketing, will not commit to anything that hasn’t already been announced.

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LEGO unveils interactive 'smart brick'

· 9h · on MSN

LEGO unveils a technology-packed smart brick at CES 2026

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Lego goes hi-tech in new Star Wars sets - no app or screen required

It's not just your average plastic Lego brick, but the popular toy brand has today announced a brand new innovation called Smart Play, which will bring interactivity to Lego play and new Lego sets.

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Biggest change to Lego in 50 years

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Lego unveils a technology-packed Smart Brick at CES 2026

Lego's next big thing powers a new generation of Star Wars Lego sets

Consumer Electronics Show, the Lego Group gave us a potential answer. The company announced Lego Smart Play, which adds smart technology to your Lego builds, thanks to a new smart brick. It's not just a lone brick,

Yahoo

Lego Marvel Avengers: Code Red Sets Include Quinjet, Hulkbuster Armor

Lego is once again partnering up with Marvel for three new sets. This time, they’re themed around the upcoming animated Marvel special Lego Marvel Avengers: Code Red. All three sets are available to pick up now, with the Quinjet retailing for $99.99, the ...

FirstShowing.net

Official Trailer for Super Fun 'LEGO Marvel Avengers: Code Red' on D+

"We're gonna build our way out!" Marvel has revealed an official trailer for their next LEGO special called LEGO Marvel Avengers: Code Red. It's arriving for streaming on Disney+ starting this weekend - on October 27th. A late October surprise! The ...