Recently published data shows that most Instagram ads ran on Reels in 2025, playing into Meta’s efforts to push engagements ...

Meta’s Instagram saw more than half of all its advertisements run on its short-form video Reels format in 2025, up from 35% in 2024, according to data from market intelligence firm Sensor Tower.

Thousands of ads on Facebook and Instagram have promoted “fuel filters” using videos demonstrating how they can be easily modified into gun silencers—a process that, without federal approval, could ...

Instagram is currently testing an “Ad Breaks” feature that interrupts the scrolling experience by forcing users to watch adverts for three to five seconds before being able to return to their feed.

Some users have been forced to take ‘ad breaks’ in between posts. Some users have been forced to take ‘ad breaks’ in between posts. is a news writer who covers the streaming wars, consumer tech, ...

Instagram seems to be getting more ads, and these are even worse than the old ones. Credit: picture alliance/getty images Meta's Instagram has concocted a new way to keep you from doomscrolling, but ...

There are currently six types of ads that companies can buy on Instagram, according to Meta. They can buy ads that look like photo posts, ads that look like video posts, ads that look like slideshows, ...

Instagram is testing a new feature that would make it impossible for users to skip an ad. And it may just be the way some Instagram-obsessed users solve their addiction. Instagram confirmed to ...