Now, a new report from the Financial Times says Apple has scaled back manufacturing and marketing for its Vision Pro headset throughout 2025, indicating that sales aren't on fire as the company likely ...

Apple is set to revolutionize the smartphone experience by introducing a cutting-edge holographic effect to its iPhones. This move is not just about aesthetics; it offers a significant insight into ...

The new year has barely begun, and already we have a strong contender for our annual dead tech list, 2026 edition — the Apple Vision Pro. For comparison, that's less than one-tenth of the half-million ...

A new report on Apple Vision Pro filled with old data suggests the headset is a "rare failure" for Apple, that is, if you consider more than $157 million in revenue in a single quarter a failure.

Apple Vision Pro is nearly two years old, and through software and hardware upgrades, Apple recently brought major improvements to two core aspects of the product. Personas launched in beta when the ...

Apple on Wednesday announced its new M5 chip along with the new iPad Pro, MacBook Pro, and Vision Pro, all powered by the new chip. These devices are now available for preorder, with shipping and ...

Back in June of 2023, I was among one of the first 100 or so non-Apple employees to try the Vision Pro, the much-hyped mixed reality headset by the tech giant. Despite having tried my fair share of AR ...