Golf Pride adds Zero Taper putter grips, featuring a parallel profile, polyurethane construction and design cues aimed at consistent hand placement.

As part of its continued push into the modern putter grip space, Golf Pride is introducing its first Zero Taper putter grip.

Forbes contributors publish independent expert analyses and insights. Mike Dojc is a South Carolina-based journalist who covers golf. Even among avid golfers, grips are often an afterthought. If the ...

Look up and down the range at any tour event and you’ll see numerous different styles of golf swings. Yet no matter how they look, each player is an elite ball-striker. Why? They all deliver the ...

Learning how to grip a golf club properly is essential when you're looking to play consistent golf. For many beginner golfers, though, they often don't understand simple fundamentals that can help ...

After teaching thousands of golfers over the years, I’ve discovered something that might surprise you: there is no one “perfect” trail hand position on the grip. Yet checking how your palm aligns on ...

Golf Pride’s tour rep shares insights into pros' grip habits, some of which are not much different from the rest of us. At PGA Tour events, the equipment trucks stand at the ready to help players, ...

Golf Pride launches its new Zero Taper putter grip for players looking to get a consistent grip and make more putts on the course.