When my daughter visits a toy store, she immediately knows which toys are meant for her. Like a magnet, she’s pulled toward the section drenched in pink and purple, full of baby dolls, pretend ...

A group of preschool kids are playing indoors at a daycare center. Children’s ambitions, interests, and skills are shaped very early on by the media they consume, their choice of toys, and how they ...

A study from Queen Mary University of London reveals that the music and soundscapes used in toy commercials are reinforcing ...

Russell has a PhD in the history of medicine, violence, and colonialism. His research has explored topics including ethics, science governance, and medical involvement in violent contexts. Russell has ...

When you walk down the aisles of children’s toys in big box retail stores, it’s immediately apparent that we expect boys and girls to want to play with drastically different things. The boys’ aisles ...

Gender-neutral toy aisles will now be required in large stores like Target in California as a new law has gone into effect with the new year. The law, which passed in 2021, requires stores in the ...

California stores with more than 500 employees will soon be fined for not having a "gender-neutral" toy section once a new state law kicks in Jan. 1. The bill, signed in 2021 by Democrat Gov. Gavin ...