Think of your logo as more than your name in pretty type: it needs to be the essence of your brand identity. Your brand identity is markedly affected by the psychology of font, color and shape, which ...

UK delivery company Hermes has been given a new name, Evri, and a multi-font logo with thousands of variations in a sweeping rebrand devised by the creative agency Superunion in collaboration with ...

Logo design is more than a visual identifier; it’s the cornerstone of a brand’s identity. But for much of the 2010s and early 2020s, it largely felt trapped in a cul-de-sac of lifeless sans-serif ...

As design journalists, we like to think we understand the power of fonts. Typography is an essential pillar of design, one with the power to elicit strong subconscious responses from the reader. But ...

From German car manufacturer Audi adopting a flat logo to the unveiling of King Charles III's royal monogram, Dezeen selects 10 rebrands from the year as part of our review of 2022. Custom typefaces ...

Looking for the best logo maker for your business? I've worked in marketing and advertising, I've selected my favorite tools for designing a logo quickly and simply, based on my own use and our ...

Designing a fresh logo for your brand? It's no walk in the park. Take inspiration and learn lesson from some of the best brands in the business. Designing a fresh logo for your brand? We’re willing to ...

Motorcycle brand Triumph has revived its classic logo in the launch of its new heritage range. The Modern Classic Icon Editions collection features the brand's traditional script font logo design from ...

The oldest registered trademark in the United States dates back to 1870, when it was filed by paint manufacturer Averill. Against the backdrop of Chicago, an eagle is depicted holding a paintbrush in ...