The rising popularity of Ferrari’s in-house customization program has turned into a delicate balancing act. On one hand, letting buyers with a fat wallet configure their cars generates tremendous ...

Ferrari’s CEO says the company might limit its customization program to protect its brand. Benedetto Vigna hinted at ...

Ferrari chariman John Elkann's custom V12-powered 2013 Ferrari FF is up for auction with a custom blue interior and cloth ...

Ferrari's Tailor Made customization program has recently finished a one-off Roma Spider packed with luxurious and equally innovative personalization options. To be displayed in the Enzo Ferrari Museum ...

While all eyes are on the impending Ferrari F80 versus McLaren W1 PHEV hypercar duel and wondering if the lighter 1,064-horsepower C8 Chevy Corvette ZR1 can vanquish them both at a fraction of the ...

Ferrari has unveiled its latest one-off creation, the SC40, a bespoke supercar that blends the wedge-shaped design cues of the legendary F40 with the advanced hybrid architecture of the modern 296 GTB ...

Novitec, the renowned German tuning company, has unveiled the Novitec N-Largo Ferrari 296 GTB, a breathtaking limited-edition widebody version of the already impressive Ferrari 296 GTB. Designed by ...

Ferrari knows that to be one step ahead, it must cater to the ultra-rich in a way that few can. Of course, some supercar buyers have more dollars than sense. Some just have poor taste in general. Now, ...