For more than 20 years, Eminem has guarded the Slim Shady name like hip-hop royalty, so it’s no shock that anything sounding even close sets off alarms. That’s exactly what happened when an Australian ...

Will the real Slim Shady please stand up? Eminem has taken legal action against an Australian beachwear brand called Swim Shady due to the company name being too similar to his Slim Shady alter ego.

Eminem has filed a request to cancel the trademark of Australian startup Swim Shady, alleging it created a "false association" with his alter ego Slim Shady US rapper ...

Eminem in September 2024 in Elmont, N.Y. PEOPLE can confirm that the rapper filed a petition to cancel the trademark after it was approved by the United States Patent and Trademark Office (USPTO) on ...

Rapper Eminem has sued Australian beach brand Swim Shady, arguing the company’s name is too similar to his trademarked alter ego, Slim Shady. “The Monster” artist — real name Marshall B. Mathers III — ...

A legal battle is underway, down under, as hip hop icon Eminem has filed a lawsuit against an Australian mom-and-pop company over trademark infringement. The brand, Swim Shady, makes chic, personal, ...

Eminem has taken legal action against Sydney-based beach company Swim Shady, alleging the brand’s name infringes on his trademarked rap alter ego Slim Shady, the BBC reports. The Rock and Roll Hall of ...

Add Yahoo as a preferred source to see more of our stories on Google. Not the real Slim Shady: Eminem sues Australian beach brand Swim Shady over name Rapper Eminem has sued Australian beach brand ...