This article originally appeared on The Conversation. Most wine purchasers are dazed and confused as they wander the aisles of their local wine shop. There are thousands of wine brands and dozens of ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." If you’ve ever found yourself in a wine shop or grocery store aisle staring blankly at a shelf of various ...

UC Davis wine historian James Lapsley will use vintage wine labels to share the colorful history of California wine at a public event at the California Historical Society in San Francisco on March 15.

Buying wine is rarely as straightforward as we might think. Research from Nielsen reveals that about 62% of the time, “consumers are considering multiple options leaving huge opportunities for labels ...

When you walk into a wine shop, the array of label art and graphic design on display is almost overwhelming. You see hundreds of different labels, each meant to distinguish, create brand identity and ...

There is a (sometimes frustrating) inconsistency to how wine is labeled, making it a challenge to read a wine label and decipher what’s in the bottle. It may seem like you need a secret decoder ring ...

Left: A hand-drawn typeface on Bluebird wines conveys a youthful, innovative feeling, while the puffy, raised lettering makes the $12.99 bottle appear more expensive. Right: When the Hahn family ...

One cold weekday earlier this year, I convinced five friends to let me follow them around while they bought wine. We passed row after row of bottles, hundreds of images competing for our 10 to 15 ...

Traditional wine labels from the Bordeaux region of France are changing, slowly. Inspect a half-dozen labels: many include an image—drawn or photographed—of a stately country manor, often with vines ...

Two weeks ago, I explained what each line means on wine labels for four different French wine regions. This week, I thought I would keep the ball rolling by focusing on Italian wines. Like France, ...

A can of green beans has the words “green beans” written clearly on the label. Same goes for most grocery items, gardening supplies and cleaning products. What you read is what you get. Then there’s ...