Turning cold contacts into warm leads isn’t a matter of chance but a strategic process. A name and email address are just surface-level data unless you understand who you're reaching out to. Smart ...

Confidence is the key to cold calling success, and that confidence comes from being uncomfortable. That’s the word from Katelynn Blackburn, founder of Diligence Agencies, where she provides financial ...

Every B2B business needs qualified leads to survive in the competitive market. Without leads, even the best product or service will struggle to achieve growth. Unlike B2C, where impulse purchases are ...

Forbes contributors publish independent expert analyses and insights. The author of many tech books, Michael Ashley covers AI and Big Data. If you’re anything like me, your phone rings all day with ...