Some of the memes were ephemeral while others — I’m looking at you Crying Jordan — were used for years. Here, our staff at SB Nation will draft the best ... or text that makes no freaking ...

but it has also doubled the canvas size for people who paint pictures with text. The best new meme on the site wouldn’t have been possible before November 2017, but now it’s everywhere.

Fueled by Gen Z, text-heavy meme posts, often paired with nonsensically unrelated pictures, are turning the photo and video app into a destination for written expression. By Taylor Lorenz LOS ...