Every single specialist in the deployment of infographics will tell you that using them in B2B can be extremely effective so you should not worry about whether or not this is the case. Many of the ...

This visual guide offers strategic solutions to help B2B companies overcome their biggest marketing obstacles. Our team created this infographic to offer guidance on handling B2B marketing challenges ...

Does your business use infographics to illustrate your messaging? There are many differing opinions about infographics, but when you consider the visual impact they can have on a reader, it is hard to ...

What makes B2B salespeople highly successful? To find out, LinkedIn and Ipsos examined the behaviors of 2,000 sellers globally. An infographic (below) covers highlights from the research. It looks at ...

While B2B social media is maturing, this State of the B2B Social Media infographic from B2B Marketing indicates that B2B marketers still have a way to go in honing their social network tactics. Almost ...

Not long ago an experimental undertaking, influencer marketing has rapidly matured, making the transition to the digital marketing mainstream as a go-to strategy. And 2020 seems destined to be yet ...

Over the years, many businesses, especially in the business-to-business sector, have made it a priority to strengthen relationships with their existing customers. Many companies have come to ...

At MarketingSherpa’s B2B Summit in July 2011, MECLABS released results from its 2012 B2B Marketing Benchmark Study. This infographic highlights how B2B marketers are optimizing their demand generation ...

A new report from Circle Research and B2B Marketing Magazine reveals that the allure of social media in B2B is growing rapidly. Over four in five marketing teams (83 per cent) now post on social media ...

Compendium, a content marketing platform, looked at the social sharing statistics for more than 200 companies and shares some best practices for B2B and B2C companies. Among the findings are: 73 ...