Amazon Advertising managing director, UK, Phil Christer has claimed he “[doesn’t] think about the competition”, one year on from Prime Video Ads launching. Speaking to Campaign, Christer said: “I do ...

Amazon Ads has become a powerful platform for businesses of all sizes, both on and off the Amazon marketplace. This article explores the various types of Amazon Ads, their features and how they can ...

Amazon is likely to be “the biggest advertiser in history” after the company’s annual report showed it increased advertising spend to $16.9 billion in 2021. The ecommerce giant said “advertising and ...