I'm counting on these changes actually making our platforms better," Zuckerberg wrote on Threads, the X-like social media site owned by Meta.

For all the talk of freedom, Mr Zuckerberg’s video was another example of the capture of American business by the bullying incoming president. Mr Trump has called Facebook an “enemy of the people” and threatened to ensure that Mr Zuckerberg “spends the rest of his life in prison”.